Basically, text file (or .spn file) is converted to hex using the SpinASM software. Hex is converted to bin using the Cmd lines. Then bin files are flashed to the pedal using AsProgrammer.
In SpinASM you open a new project, which has 8 slots, and populate it with the txt files you want in each slot, then select build hex file. There's an instruction pdf on the SpinSemi site with info about using the SpinAsm software.
Also don't feel bad. I had to ask pedalpcb a few questions when I was getting going too.